Independent Project
DAK Pallets Digital Platform
Self-directed design and development of a manufacturer’s public website, including hosting migration and a lead-capture system.
1
person: design, build, and launch
24/7
automated quote-request capture
Live
in production today
Overview
The client’s existing website was underperforming as a sales channel. With no formal web development background, I proposed and executed a full replacement.
I learned the required design and development tools independently, then designed, built, and deployed the new site — including hosting migration, domain configuration, and a quote-request form that captures leads outside business hours.
The site is live in production today and includes a launch advertising plan I drafted alongside the build. It is a direct example of acquiring a new technical skill set to close an identified gap.
Scope of work
- Self-directed acquisition of web design and development skills
- Full site design and build
- Hosting migration and domain configuration
- Lead-capture form and launch advertising plan
Methods & tools
Web designSelf-directed learningDigital marketingProject ownership